Remote agronomy advice by mobile subscription
Starting costs about $1,230 in the United States and 226,000 NGN in Nigeria. After 12 months, this business can bring in about $1,900 net per month in the United States and 452,000 NGN in Nigeria. The starting money comes back in about 4 months, with 20 hours of work per week.
Mundyo estimates, data as of 2026-11-02.
See the numbers for my countryFree, no account, in the currency of 247 countries.
The numbers
| Country | To start | Net per month (month 12) |
|---|---|---|
| United States | $1,230 | $1,900 |
| Nigeria | 226,000 NGN | 452,000 NGN |
| United Kingdom | £834 | £1,330 |
| Kenya | 58,100 KES | 65,400 KES |
| India | 26,500 INR | 47,700 INR |
Amounts adjusted to each country's price and income levels.
The problem
Many small growers have no access to an adviser, so a disease, deficiency or poor sowing schedule goes unnoticed until the crop is lost.
The solution
A subscription where growers send photos and questions by messaging app and receive a diagnosis, an action plan and calendar reminders for their crop.
Your customers
Small and medium growers, advanced home gardeners, producer groups and funded farming projects that want to support their beneficiaries.
How you make money
Subscription of €10 to €30 per month per grower, or group contracts from €300 per month.
Competition
Public or cooperative advisers, input sellers giving free advice, online self-help groups and photo-diagnosis apps.
Who has an edge
An experienced agronomist or technician who explains clearly, answers fast in the growers' language and has no interest in selling inputs.
The risks
Photo diagnosis is hard, liability for bad advice, small growers' limited ability to pay and message volume hard to keep up with.
The first 3 steps
- Pick three target crops and write diagnosis sheets
- Offer fifteen growers a free month to test
- Pitch a group offer to a cooperative or project
How the numbers are calculated
Example in a high-income eurozone country, at month 12: revenue €2,000 − costs €700 = €1,300 net per month. Revenue: 60 farmers × €20 + 2 group contracts × €400. Costs: software, phone, field visits, advertising, social contributions. For other countries, Mundyo adjusts the starting budget to the price level (World Bank) and the income to prices and customers' purchasing power, then converts at the day's exchange rate.
Frequently asked questions
How much does it cost to start: Farm advice by phone?
About $1,230 (United States), 226,000 NGN (Nigeria), £834 (United Kingdom), depending on the country. Mundyo calculates the amount for 247 countries.
How much can you earn per month?
After 12 months, about $1,900 (United States), 452,000 NGN (Nigeria), £1,330 (United Kingdom) net per month, after costs.
How long until I get my starting money back?
About 4 months, with 20 hours of work per week.
What are the risks?
Photo diagnosis is hard, liability for bad advice, small growers' limited ability to pay and message volume hard to keep up with.
Where do I start?
1. Pick three target crops and write diagnosis sheets 2. Offer fifteen growers a free month to test 3. Pitch a group offer to a cooperative or project
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